How many types of content do you have in your marketing plan? If the answer is \u201cless than 10\u201d, we\u2019ve got some work to do!<\/p>\n\n\n\n
People often think creating content is a question of creativity, but that\u2019s not true. If you roll your sleeves up and do the work, you can come up with lots of content ideas that bring value to your users.<\/p>\n\n\n\n
During this talk, we\u2019ll review different ways of generating content ideas and building topic groups and content clusters – for social media, your blog, and newsletter.<\/p>\n\n\n\n
Of course, we’ll start by defining your audience and researching their interests. We\u2019ll check out some competitors and audit our own content. Finally, we\u2019ll choose the topics, formats, and channels we want to focus on and we’ll combine all of them a robust content distribution plan.<\/p>\n","protected":false},"excerpt":{"rendered":"
About this talk How many types of content do you have in your marketing plan? If the answer is \u201cless than 10\u201d, we\u2019ve got some work to do! People often think creating content is a question of creativity, but that\u2019s not true. If you roll your sleeves up and do the work, you can come […]<\/p>\n","protected":false},"author":1,"featured_media":777886,"template":"","videos-tags":[174],"acf":[],"yoast_head":"\n