{"id":26570,"date":"2022-11-01T11:15:00","date_gmt":"2022-11-01T11:15:00","guid":{"rendered":"https:\/\/www.growthmentor.com\/podcasts\/growth-experiments-copy\/"},"modified":"2022-12-27T16:28:59","modified_gmt":"2022-12-27T16:28:59","slug":"product-led-growth-for-startups","status":"publish","type":"podcasts","link":"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/","title":{"rendered":"It\u2019s not so complicated: Product-Led Growth for startups"},"content":{"rendered":"\n<p>Many startups still don\u2019t get Product-Led Growth.<\/p>\n\n\n\n<p>They\u2019re investing too early.<\/p>\n\n\n\n<p>The question is simple: do you have&nbsp;Product-Market Fit?<\/p>\n\n\n\n<p>If you have Product Market Fit and you know what success means, it\u2019s time to&nbsp;look for opportunities&nbsp;in your model: is product-led right for you?<\/p>\n\n\n\n<p>Join Diego von S\u00f6hsten to learn more.<\/p>\n\n\n\n<p><strong>You\u2019ll hear about:<\/strong><\/p>\n\n\n\n<ul>\n<li>Product-Led Growth for startups vs more mature companies<\/li>\n\n\n\n<li>why Product-Led not being a replacement for sales and marketing<\/li>\n\n\n\n<li>great onboarding experiences, \u201caha\u201d moments and points of friction<\/li>\n\n\n\n<li>what product-led acquisition means and how it relates to monetization<\/li>\n<\/ul>\n\n\n\n<h3 id=\"tools-mentioned\"><strong>Tools mentioned:<\/strong><\/h3>\n\n\n\n<ul>\n<li><a href=\"https:\/\/heap.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Heap<\/a>, <a href=\"https:\/\/amplitude.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amplitude<\/a> and <a href=\"https:\/\/www.looker.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Looker<\/a> for analytics-focused actions<\/li>\n\n\n\n<li><a href=\"https:\/\/www.pendo.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pendo<\/a> and <a href=\"https:\/\/www.appcues.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Appcues<\/a> for directing people to value<\/li>\n\n\n\n<li><a href=\"https:\/\/www.hotjar.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hotjar<\/a> and <a href=\"https:\/\/www.fullstory.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fullstory<\/a>, to see what your users do and fight churn<\/li>\n<\/ul>\n\n\n\n<p>And all of this in just 15 minutes!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many startups still don\u2019t get Product-Led Growth. They\u2019re investing too early. The question is simple: do you have&nbsp;Product-Market Fit? If you have Product Market Fit and you know what success means, it\u2019s time to&nbsp;look for opportunities&nbsp;in your model: is product-led right for you? Join Diego von S\u00f6hsten to learn more. You\u2019ll hear about: Tools mentioned: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","podcasts-tags":[168,270],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>It\u2019s not so complicated: Product-Led Growth for startups - GrowthMentor<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"It\u2019s not so complicated: Product-Led Growth for startups - GrowthMentor\" \/>\n<meta property=\"og:description\" content=\"Many startups still don\u2019t get Product-Led Growth. They\u2019re investing too early. The question is simple: do you have&nbsp;Product-Market Fit? If you have Product Market Fit and you know what success means, it\u2019s time to&nbsp;look for opportunities&nbsp;in your model: is product-led right for you? Join Diego von S\u00f6hsten to learn more. You\u2019ll hear about: Tools mentioned: [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/\" \/>\n<meta property=\"og:site_name\" content=\"GrowthMentor\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-27T16:28:59+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/\",\"url\":\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/\",\"name\":\"It\u2019s not so complicated: Product-Led Growth for startups - GrowthMentor\",\"isPartOf\":{\"@id\":\"https:\/\/www.growthmentor.com\/#website\"},\"datePublished\":\"2022-11-01T11:15:00+00:00\",\"dateModified\":\"2022-12-27T16:28:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.growthmentor.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Podcasts\",\"item\":\"https:\/\/www.growthmentor.com\/podcasts\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"It\u2019s not so complicated: Product-Led Growth for startups\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.growthmentor.com\/#website\",\"url\":\"https:\/\/www.growthmentor.com\/\",\"name\":\"GrowthMentor\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.growthmentor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.growthmentor.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.growthmentor.com\/#organization\",\"name\":\"GrowthMentor\",\"url\":\"https:\/\/www.growthmentor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.growthmentor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.growthmentor.com\/wp-content\/uploads\/2020\/08\/logo-white.svg\",\"contentUrl\":\"https:\/\/www.growthmentor.com\/wp-content\/uploads\/2020\/08\/logo-white.svg\",\"caption\":\"GrowthMentor\"},\"image\":{\"@id\":\"https:\/\/www.growthmentor.com\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"It\u2019s not so complicated: Product-Led Growth for startups - GrowthMentor","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.growthmentor.com\/podcasts\/product-led-growth-for-startups\/","og_locale":"en_US","og_type":"article","og_title":"It\u2019s not so complicated: Product-Led Growth for startups - GrowthMentor","og_description":"Many startups still don\u2019t get Product-Led Growth. 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