{"id":20428,"date":"2022-06-20T16:32:52","date_gmt":"2022-06-20T16:32:52","guid":{"rendered":"https:\/\/www.growthmentor.com\/?post_type=videos&#038;p=20428"},"modified":"2024-04-01T08:15:30","modified_gmt":"2024-04-01T08:15:30","slug":"google-ads","status":"publish","type":"videos","link":"https:\/\/www.growthmentor.com\/videos\/google-ads\/","title":{"rendered":"Getting Started With Google Ads"},"content":{"rendered":"\n<h3 id=\"get-the-most-out-of-your-ppc-advertising-budget\">Get the most out of your PPC Advertising Budget<\/h3>\n\n\n\n<p>Learn how you can leverage Google Ads for your business by maximizing every dollar spent.<\/p>\n\n\n\n<p>Getting started with Google Ads can be daunting. It&#8217;s a complex platform with a lot to offer businesses of all sizes. In this session you&#8217;re going to learn the best practices that drive positive ROI for businesses on the platform.<\/p>\n\n\n\n<p>You&#8217;re going to get the opportunity to learn the little secrets that take an account from good to great.<\/p>\n\n\n\n<p>This workshop will be highly interactive using an actual Google Ad account rather than a slideshow so that you can learn in action.<\/p>\n\n\n\n<p><strong>You&#8217;ll learn:<\/strong><\/p>\n\n\n\n<ul>\n<li>The different types of Google Ads available to you and when to use them<\/li>\n\n\n\n<li>How to navigate keyword research<\/li>\n\n\n\n<li>How to choose the best bidding strategy for your business<\/li>\n\n\n\n<li>How to ensure that your results are being tracked accurately<\/li>\n\n\n\n<li>How to experiment and test with your messaging<\/li>\n\n\n\n<li>How to leverage audiences in Google Ads<\/li>\n\n\n\n<li>Supportive tips to help you save time (Eg. 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